Going it Mostly Alone: the Publishing Path of A Perfect Blindness
So, what is social media good for an author if not selling books?
Reframe the approach, and put yourself in the position of the person cruising Face Book. Are you looking to spend money? Looking for a book to read, perhaps? Doubtful. If you wanted to buy, you’d be on the websites of Amazon or Barnes & Nobel or be walking to the local bookstore. Looking for reading recommendations? That’s imaginable, but most people looking for recommendations either ask someone they know, or they go to goodreads.com, Book Bub, Book Shout, or again Amazon, Barnes & Nobel or the local bookstore. If they’re just browsing, they’re looking for something interesting, something that will catch their attention, not something that will demand a credit card number. They want stuff. Good stuff. Free stuff. Twitter, same thing. Think of the platform, and most likely you won’t find people hungry to buy books, clicking away to find the right ad. Continue reading “Self-Publishing Part 10: The Launch—Social Media and email: A Couple Of More Questions To Ask In A Mirror” →
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